Disney is formalizing its high-profile acquisition of 21st Century Fox, with the brand’s “Fox” studio.
In a landmark deal last year, Disney bought Century Fox’s assets for $71. 3 billion.
According to Variety, the film studio 20th Century Fox will be renamed 20th Century Studios and Fox Searchlight Pictures will be renamed Searchlight Pictures.
However, in the case of the small screen, there is no certainty about the rebranding of the Century Fox Television and Fox 21 Television Studios production sets.
Discussions are underway about a call replacement, but no consensus has been reached, according to a person familiar with the matter.
“I think calling Fox means Murdoch, and it’s toxic,” said a source close to him, referring to media mogul Rupert Murdoch, whose corporate holding company News Corporation acquired 20th Century Fox in 1985.
The email address of Searchlight employees is also changing, and the fox. com address has been replaced with a searchlightpictures. com address.
The Twitter accounts of 20th Century Fox and Fox Searchlight have been changed.
The adjustments can also be noticed on the poster for Searchlight’s upcoming film, “Downhill,” starring Julia Louis-Dreyfus and Will Ferrell, where the credits begin with “Searchlight Pictures Presents. “
The film will be the first Searchlight release to debut with the new logo. “Call of the Wild,” an upcoming family movie, will premiere under the 20th-century banner, without Fox.
It will be updated. The most striking update is the removal of the word “Fox” from the Array. Otherwise, the signature elements (Klieg’s swirling lights, monolith, triumphant fanfare) will remain the same.
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