In what can basically be read as the mouse space “ throwing the white flag ” with respect to its recent cultural battles, the new reports imply that in the Donald Trump selection in the workplace of the president of United States, Disney is now undertaking a radical reform of his initiatives ofi, beginning with the content warnings used in Disney Plus and the debatable crusade “Reimagine Tomorrow”.
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The amendment of Disney operations reported for the first time on February 11 thanks to Axios “Sara Fischer.
After having learned the data of his start resources for the first time, Fischer revealed that not only Disney “moved and changed the content warnings that he had begun to publish safe titles in 2020”, however, that the corporate “would also modify Its diversity, its equity and inclusion systems (DEI) for more in advertising results “
With respect to the ancient element, as will have to be obliged, before all Disney Plus Dan whose content includes representations of obsolete racial stereotypes, he said that content warnings would warn the audience that “this program includes negative representations and / or abuse of other funds or cultures.
“Instead of eliminating this content, we need to recognize its destructive impact, be informed and convert verbal exchange to create a more inclusive long race together,” he continued, as presented before films such as Peter Pan, Aristocats and the Swiss circle of relatives Robinson . “Disney undertakes to create stories with inspiring and ambitious issues that reflect the rich diversity of humans worldwide. “
These warnings would end an invitation to the audience “to know more about the way in which the retail points have had an effect on the company” when visiting the stories segment of its official website, which, before their retirement inside From the framework of this replacement of the culture it contained various explanations about the knowledge of the content of the coconut of the film.
But as of February 11, although content warnings are still, their writing has been returned to its less great text prior to 2010, the transmission service only informs the audience that “this program is presented as created and possibly involving stereotypes or negative representations.
In addition, Disney also made the decision to close the doors for tomorrow’s reinventing.
First launched in 2021, the Express initiative for Dei sought Anti Antini -Racismo “. “
As an example of the Tomorrow Examine program, in a module, Disney declares that not only the possible racial allies will have to, and in the specific targets, embrace “discomfort and humility”, but will also have to put the ideologies and ideologies and The rhetoric of the Daltonians as “all lives are important” or “I don’t see any color. “
The module also said that non -black workers do not “question or discuss the lived reports of black colleagues. “
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In a memorandum sent to employees, as received through Axios and Variety, the latter, despite the fact that everything had shared with the public, the Disney Human Resources Director, Sonia Coleman, provided main points in the curve Active of the company far from the projects of the projects of companies ofi.
“For more than a hundred years, Disney has entertained and encouraged generations of families of everything global in everything global. We create entertainment that attracts a global audience and we have one that reflects consumers who attends the assistance that our business drives. With more than 230,000 workers committed and members of the distribution in more than 40 countries on six continents, Disney has long believed that the rich variety of talents and the delights that our workers bring are intelligent for our corporations and improves the steering wheel of our global and public public. and guest consumers.
The creation of a cozy and respectful environment for our painting and our consumers is the center of our corporate culture and our business. Our values (integrity, creativity, collaboration, community, inclusion) consult our movements and how we treat others. Today, I need to provide an update on how our values are incorporated in the remuneration programs of our leaders, in specific our other functionality points (OPF), as well as percentage of the paintings that have been in progress to expand our qualification strategy According to those values.
Other things in functionality (OPF): Starting this exercise, we upload a new thing of “talent strategy” for the planning of the remuneration of our leaders. This will evaluate how managers are the values of our company, will integrate other clients to stimulate commercial success, tame an environment where all workers can prosper and have a physically powerful pipe to produce some long -term organizational force. This new thing represents an evolution of vital concepts in the old OPF of diversity and inclusion and will be used throughout our two opf, “narration and creativity” and “synergy”.
As many of you know, we have spent last year to associate with the interested parties in the corporation to talk about the evolution of our strategic brands to advance our commitment to be welcoming, respectful and inclusive in the way we operate, so that we are the position of paintings for paintings. The resulting frame models, which we publish in December, are designed to align our projects in our advertising objectives and commercial values, focused on 4 key pillars:
People: We are successful and draw in the maximum grades of other people in global and publicized processes without a barrier to all.
Culture: We intentionally protect a culture where everyone belongs and can give a contribution to the success of our announcement.
Market scope: We create stories, reports and unforgettable that entertain and resonate at a global scale.
Community: We are informed and subservice communities through the construction and realization of an investment in forceful relations with commercial organizations and parties.
As we have evolved this new frame modification, we have sought tactics to improve our systems and practices to our paint environment, at the service of our business. Although some of you already know the new, we seek to highlight some of the key developments:
New online destination: In December, we add that our new framework of frames to our business has an effect on the page and the online club in Mydisneytody, emphasizing our previous and non -stop progress. This new Marco reproduction, rooted in our efforts to improve our delight of employees, marks the evolution of vital paintings completed with reimagine and succeeds this brand.
Employee teams: last year, the unification and rationalization procedure of our global design of corporate resource equipment (Bergs), and renamed the “B of Berg to” business “to” belonging “to emphasize that our workers’ teams “It is the role is aimed at strengthening the delight of the workers network and the workplace.
Although this continues to evolve, what will replace is our commitment to announce a corporate culture to which everyone belongs and all can excel, which allows us to offer the global horny entertainment of our company. “
In particular, Disney’s new replacement in politics occurs only a few days after the president aroused the back and published an executive decree that calls in the rapid end of the “programs of the Radical and Dead government government and preferences. “
And his order does not fear Disney directly, because they are not a government entity, their recent movements have undoubtedly been informed through a new awareness that with the replacement of the administration, the “Dei” systems are now bad for businesses for business .
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