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Once again, the iconic Annapurna Studios has made history with the launch of India’s first Dolthrough-rated post-production facility for cinema and home, which was inaugurated by world-renowned filmmaker SS Rajamouli in the presence of famous actor Nagarjuna AkkineniArray, vice president of Annapurna Studios.
Launched in collaboration with Dolby, this service aims to redefine the audiovisual criteria of Indian cinema, ensuring film reportage that meets global criteria.
Interestingly, Rajamouli’s Academy Award-winning RRR (2022), whose special footage was also showcased on the grand occasion, is the first Indian film to be released in Dolby Cinema, making it a landmark moment for the industry Indian film.
Speaking at the memorable event held at Annapurna Studios in Hyderabad, SS Rajamouli said, “In the days of RRR, when we wanted to grade the film in Dolby Vision, we had to travel all the way to Germany. It was a bit daunting. I haven’t been able to watch my film in Dolby Vision in my own country, but today I’m excited to see a Dolby Vision color grading facility right here at Annapurna Studios.
Rajamouli added, “Even more exciting is the fact that during the release of my next film, there will be several Dolthrough cinemas across India. Watching a movie in Dolthrough Vision is a completely different pleasure – the crystal clear clarity and the way it complements the nuances of the frame and takes storytelling to a whole new level. I can’t wait for the audience to delight in it! »
Nagarjuna Akkineni, Vice President and Face of Annapurna Studios, highlighted how the studio continues to be at the forefront of innovation in Indian cinema. “Since it pioneered virtual production and now houses the country’s first Dolby-certified post-production facility for cinema and house, the attempt has been to put Indian films on the map. As Annapurna Studios celebrates its 50th anniversary, this collaboration with Dolby is a testament to that vision. At Annapurna, our legacy has been to embrace replacement and innovation, and this is another step forward on that journey.
Supriya Yarlagadda, Managing Director of Annapurna Studios, highlighted the importance of this milestone, saying, “With the Dolby-certified film and home post-production facilities, we are introducing an innovative generation that will redefine the films that are created and experienced in India. It aims to enable filmmakers to tell their stories with unprecedented accuracy and impact.
The event featured exclusive screenings of content, including scenes from RRR, in Dolby Vision and Dolby Atmos, showcasing the stunning capabilities of the facility.
Also Read: SSMB29: Mahesh Babu kicks off the much-awaited SS Rajamouli with a pooja ceremony
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