Bang Si-hyuk, CEO of Big Hit Entertainment, is donating his W200 million prize money from the Pony Chung Innovation Award to charity (US$1=W1,205).
Speaking at the award ceremony on Thursday, Bang said, “I plan to steer my company toward innovating the experience for fans and enhancing the value of the music industry.”
Big Hit represents super boy band Bangtan Boys, also known as BTS.