The broadcast has issued an apology for negative reactions around the release of its latest film.
Shortly after the poster for the coming-to-age French film ‘Cuties’, Netflix apologized.
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The film, which won the World Cinema Dramatic Directing Award at this year’s Sundance Film Festival, follows the story of an 11-year-old woman joining the dance organization called “Cuties”. Critics and audiences appreciated the film, congratulating it on its handling of sensitive subjects.
That’s why other people got very nervous when they saw the sign, which is incredibly different from the French theatre poster, and that made a lot of people feel uncomfortable.
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This has led to streaming being accused of sexualizing children.
Below, on the left, the French theatre sign, while on the right shows the Netflix sign:
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Since then, the poster has been removed, without a transparent indication of whether it was created internally or through an agency.
In any case, Netflix told deadline that they were “deeply sorry for the meaningless illustrations” used for “Cuties”.
Main symbol courtesy of Pexels
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