Netflix is testing a feature that chooses what you see next.
Several Twitter users reported seeing a “Random Play” button on Netflix, and the online images show the option on the home screen below the user profile selections. The tool results in paintings in the same way as the shuffle button on other streaming platforms such as Spotify and Apple Music.
“When you click on it, Netflix reads everything you want based on screens or videos that you never finished,” Netflix told USA TODAY. The company also offers tips based on your entertainment tastes.
The company said it had been the Shuffle Play feature since July, the Verge reports.
“We’re looking for better tactics to connect members with screens and videos they’ll love,” Netflix said. “We do these tests in other countries and for other periods of time, and we only do them extensively if other people find them useful.”
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The shuffle option can be useful if you’re tired of taking a look at what to look at.
Some users welcome the new addition to the app. “Netflix’s new Shuffle feature is life,” @Bandit tweeted.
Others said they were equally inspired by the selection. “Why does my Netflix have a ‘random play’ option? Who would use it and why?” @SiphokaziKayana tweeted.
People have been broadcasting more on Netflix since the pandemic shook the world.
Netflix reported in April that it had noticed a wave of new subscribers with many other people trapped at home. In its july quarter-time earnings report, the company announced that it had added 10 million new subscribers, well above its 7.5 million forecast.
Netflix now has 193 million subscribers worldwide, but says it expects expansion to slow year as states reopen and others return to work.
Follow Dalvin Brown on Twitter: @Dalvin_Brown.