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Managed by: Unmanaged
Eckstein and Christianson, also known as the “Pink Shirt Couple” on social media, were just YouTube’s number one creators in 2023, but they were also number two on the platform’s list of the most sensible creators along with some established names, adding MrBeast and Ian Boggs.
Eckstein and Christianson started going live and posting on TikTok in 2021 with competitions to solve Rubik’s Cubes and comedy videos. In the summer of 2022, they began wearing exclusively pink tops and khaki bottoms in their content and named their social media channels “Pink Shirt Couple.”
In January, they stopped livestreaming and posting comedy videos on Shorts daily. YouTube channel Pink Shirt Couple reached 1 million subscribers that month and reached 10 million in April. He has 18. 8 million subscribers lately, all of which are short-form videos. .
During the first eight months of his YouTube presence, Eckstein said he led all the production: logo deals, editing, scripting, ideation, directing, lighting, advertising, production, product design and logo direction.
Since September, Eckstein and Christianson have said they’ve been in talks to sign with a skills control agency, but declined to share the company’s call because they’re still in talks. They also hired a video editor and an online assistant for planning, administrative work, and accounting.
Managed by: Linnea Toney, Underscore Talent
Like Pink Shirt Couple, Casey is a remarkable designer and one of the most productive designers of 2023, according to YouTube.
His channel, which has around 15 million subscribers, focuses on content such as challenging, reactionary, and lifestyle videos.
In 2023, he also became a correspondent for “Nick News,” Nickelodeon’s educational TV show for children and teenagers. He discusses topics like VR, robots, and the video game “Minecraft.”
Casey is part of the YouTube Shorts Creator Community, a program that connects creators who are finding success on Shorts with a partner manager — a representative at YouTube who can help the creators maximize their growth and access to more opportunities. Casey has worked with partner managers Emmanuel Perez and Andrew Leonard, who he said have been pivotal to his growth this year.
Casey is controlled through Linnea Toney of Underscore Talent. His quotes are based on “strategy, building your internal team and designing the company,” Toney said.
Underscore helped negotiate Casey’s appointments with Nickelodeon as a correspondent for “Nick News,” for example, by creating short-form content that will be distributed on virtual channels, in a linear broadcast format.
Managed by: Unknown
Gerasimov, the author of the YouTube channel DaFuq?! Boom!, has experienced unprecedented luck in 2023 thanks to its “Skibidi Toilet” animated video series, where bathrooms and other camera-led people battle it out in a dystopian future.
The channel’s virality peaked in May, becoming an obsession among Gen-Alpha kids, and now has almost 37 million subscribers. Gerasimov also interacts with his audience on a Discord server with over 400,000 members.
In the past, Gerasimov has told animation site Cartoon Brew that he handles all of the animation, directing, writing, and editing of his channel. You also work with some other user to get the resources you want for the animations.
As of press time, a representative for Gerasimov has shared data about his team.
Managed by: Brett Meyer at Night
Publicist: Justin Roque
Bui has amassed around 8 million subscribers with basketball-related content, combining short films and full-length videos.
Bui is a regular contributor and active partner at Bucketsquad, the media and e-commerce company founded by fellow YouTuber Jesse Riedel, also known as Jesser. Bucketsquad sells basketball apparel and merchandise and has designed apparel with designers such as FaZe Rug and ZHC, and has also married the NBA.
Bui began executing the scenes on Riedel’s brother James Riedel’s YouTube channel, moving from camera paintings to channel control and eventually creating his own content. His channel grew rapidly, and he started running it full-time in early 2023.
In an interview with Tubefilter in February, Bui credited Justin Roque, who works with him as a manufacturer and “partner,” for the role he played in Bui’s success.
Managed by: Unknown
Cash Minecraft has over 6 million subscribers and 1. 1 billion views on YouTube.
The YouTube channel is known for its short-form videos featuring characters named Cash and Nico playing video games like “Minecraft” or on the platform Roblox.
The creator, who goes by “Cash” online, launched the YouTube channel in 2022. Cash is 20 years old and based in Dallas, Texas, according to his profile on X (formerly Twitter).
Cash responded to BI’s request for comment.
Managed by: Ron Rheingold at Night
Hew Moran is one of the fastest-growing comic book comedy creators on YouTube.
He is known for his sketch genre “Fortnite” and has garnered a following from young gamers.
Moran has 4. 96 million subscribers and 1. 2 billion views on YouTube.
His manager, Rheingold, joined Night in mid-2023 as vice president of digital. In the past, he worked as head of content innovation at Twitch.
Managed by: Alex Rockberger at ZGA Digital
Sweet is from Cambridge, England, and lives in the town of Weston-super-Mare.
He has been creating content full-time for years and has 6 million subscribers on YouTube.
Sweet describes his videos as, “fast-paced family-friendly challenges,” he told BI.
His most viewed video on YouTube is a short with 181 million views of him cutting open a Funko Pop figure of a “Minions” character.
Aside from his success on YouTube, Sweet also runs a popular TikTok account with 12 million followers.
Managed by: No current management
Armaani, 21, is a gaming creator known for his “Fortnite” skits and short-form videos. His most popular YouTube video is a gaming clip with 21 million views.
He started his online career with gaming videos on YouTube at the age of 16.
After amassing 400,000 subscribers in his first four years on YouTube, he had a breakout year in 2023, soaring up to 4 million subscribers. He also amassed over 400 million views on YouTube in 2023.
He said he’s running to expand his content in the gaming niche with comedy videos and sketches. Manage your content creation, your business, and your inbox on your own.
Managed by: No current management
Tonge has 11 million subscribers on YouTube. He creates comedy content and games for the whole family, such as games like “Minecraft” and Roblox.
His videos include special effects, and he is best known for creating short-form content.
In 2023, Tonge has over 8 million subscribers and has amassed over 3 billion views.
He was also named the number one author on YouTube in Canada this year.
He runs his own, spanning YouTube, Instagram, TikTok, and Snapchat.
Managed by: Unmanaged
Sprinz runs most of his business on his own, with the help of his girlfriend, Tlee McLaughlin, who appears in his videos, and his brother, Austin Sprinz, who is also a content creator.
Sprinz, 26, lives in Phoenix and has 9. 7 million subscribers on YouTube. His short videos range from sketches and challenging situations to a new series that he describes as “satisfying” videos breaking blocks of ice molded into shapes like characters and blocks from “Minecraft. “
In addition to content creation, Sprinz will also launch a product in 2024: acne patches, which he created with his brother’s.